Director of Performance Creative
ClickUp
ClickUp is the world’s only all-in-one productivity platform that flexes to the way people want to work. It replaces all individual workplace productivity tools with a single, unified platform that includes project management, document collaboration, whiteboards, spreadsheets, and AI. With our headquarters based in San Diego and a rapidly expanding global presence, we are shaping the future of work. Join our team at ClickUp, one of the fastest-growing SaaS companies worldwide, and help millions of users be more productive - saving them at least one day every week. 🦄
The Role
- Creative Strategy & Direction
- Conceptualize and guide the development of engaging video and static ads for performance channels (e.g., Facebook, Instagram, TikTok, YouTube).
- Infuse fresh, innovative ideas into the creative process while ensuring brand consistency.
- Operational Management
- Liaise with internal teams and external vendors to create, review, and deliver 300+ creatives per month on time and within budget.
- Establish streamlined production processes to maintain high-quality outputs at scale.
- Performance Optimization
- Develop hypothesis-driven test plans to rapidly iterate on creative concepts.
- Track and analyze performance metrics (CTR, CPA, CAC, ROAS) to identify top-performing ads and inform ongoing improvements.
- Aggressively focus on fLTV/CAC through continuous creative experimentation and optimization.
- Cross-Team Collaboration
- Work closely with marketing, analytics, and product teams to integrate insights into creative briefs.
- Share learnings and best practices across departments to refine broader marketing strategies.
- Budget & Vendor Management
- Staff up with high quality vendors/freelancers as needed
- Oversee production budgets and negotiate favorable terms with vendors/freelancers.
- Ensure deliverables align with quality standards, timelines, and budget constraints.
- Creative Testing & Scalability
- Implement A/B and multivariate tests to evaluate ad variations.
- Utilize results to rapidly increase spend on winning creatives and discontinue underperformers (test cheaply, then scale successfully).
- Hands-On Execution
- Jump in and aid in the production of assets
- Editing, designing, filming
- Do what it takes to win
Qualifications
- Experience: 5+ years in performance marketing or creative production, ideally with hands-on experience producing video ads and static ads for digital channels.
- Technical Skills: Proficient in creative software tools (e.g., Adobe Creative Suite, Figma), familiarity with paid media platforms, and a strong understanding of performance metrics.
- Creative Vision: Strong portfolio showcasing the ability to tell compelling stories in a concise, visually engaging way across various digital platforms.
- Operational Excellence: Demonstrated experience managing vendor relationships and ensuring timely, on-budget content delivery at scale.
- Data-Driven Mindset: Comfortable analyzing performance data, running hypothesis-driven tests, and iterating quickly based on insights.
- Collaboration: Proven track record of working cross-functionally to align creative assets with business objectives.
North Star
- fLTV/CAC Increase: Achieve 20% increase in fLTV/CAC within 6 months through creative testing and campaign optimizations.
Why This Role Matters
Salary and Benefits
At ClickUp, we believe in transparency and fairness in compensation. The range displayed reflects the minimum and maximum target salaries for the position across all US locations. Please note that the actual compensation for this position may vary and is dependent on factors such as geographic location, interview performance, years of experience, education level, and specific skills. We encourage candidates to discuss compensation expectations during the interview process to ensure alignment with their qualifications and our company’s compensation philosophy.
This position is eligible for the following benefits and perks:
- Equity
- 401k
- Health, Dental, and Vision insurance
- Spending accounts
- Life & Disability
- Paid parental leave
- Flexible paid time off
- Enhanced employee assistance program
- Employee wellness stipend
- Professional development stipend
Unsure if you meet all the qualifications of this job description but are deeply excited about the role? We hire based on ambition, grit, and a passion for improving the way people work. If you think ClickUp is the company for you, we encourage you to apply!
ClickUp was founded on a culture of hard work, consistent growth, and a desire to break norms. We’re a values-driven company and hire based on ambition, merit, and a willingness to do what it takes to succeed. We don’t care where you’re from, what you look like, or who you’re in a relationship with—we hire the best people for the job, and create an environment that supports employees on their journey to do the most exciting work of their lives! ClickUp is an Equal Opportunity Employer, and qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, or national origin.
ClickUp collects and processes personal data in accordance with applicable data protection laws.
- If you are a European Job Applicant, see our privacy policy for further details.
- If you are a Philippine Job Applicant, see our privacy policy and our Philippine Data Privacy Notice for further details.
Please note we are unable to sponsor or take over sponsorship of an employment visa for roles outside of engineering and product at this time. Sponsorship for engineering and product roles is not guaranteed, but is instead based on the business needs for that specific role at that time. Please reach out to the recruiter with any questions.
ClickUp Talent Acquisition will only initiate contact via an @clickup.com email or through our official careers portal on clickup.com. We will never request fees, payments, or sensitive personal information. Please disregard any offers received outside these channels and report them to [email protected].
